Nick Morgan’s 5 Secrets to Successful Speech Writing


Speech writing or public speaking is something that most everyone has done, or will have to do at some point in their professional career.  Back in 2011 Nick Morgan (who we’ve had on our podcast twice) had an article both on his Public Words blog and at Forbes on How to Write a Great Speech: 5 Secrets for Success. Those secrets were that:

  • Great speeches are primarily emotional, not logical.
  • Small shifts in tone make an enormous difference to the audience, so sweat the details.
  • A great speech has a clear voice speaking throughout.
  • A great speech conveys one idea only, though it can have lots of supporting points.
  • A great speech answers a great need.

When preparing to speak in front of a crowd, are there any other tips you would add to this list? airwin