Social Media

Marketing & Leasing in the Student Housing World – with Brittany Pieper

How do you design a marketing plan that attracts residents to a particular student housing community? What if you’re responsible for promoting 35 different sites, each with their own unique culture and set of amenities? Brittany Pieper is the Site Marketing Coordinator for COCM, where she works with our 35-plus partner institutions and their onsite…

Is Your Institution Winning… at Social Media?

Education Dive recently highlighted institutions who are best leveraging social media in engaging their prospective, current, and former students. “Social media platforms like Facebook and Twitter have become powerful marketing and engagement tools for institutions looking to reach current and prospective students, as well as alumni. Knowing how to best take advantage of the media, however,…

Congratulations to TJ Logan!

The team at Capstone OnCampus Management was thrilled to hear that Thomas “TJ” Logan was named the Director of Housing for Administrative Services at the University of Florida. TJ has made an enormous impact not only at the University of Florida but on the entire Student Affairs profession. In five short years, he restructured the…

10 College Presidents on Twitter Who Are Doing it Right!

Hats off to the 10 presidents listed in this article about the presidents who are “getting it right” with using Twitter. The presidents are: 1.            SANTA J. ONO, UNIVERSITY OF CINCINNATI 2.            WALLACE D. LOH, UNIVERSITY OF MARYLAND 3.            WALTER M. KIMBROUGH, DILLARD UNIVERSITY 4.            ANGEL CABRERA, GEORGE MASON UNIVERSITY…