Creating a Positive Living Experience – with COCM’s Maria Saad

For Maria Saad, of the COCM team providing guidance and making a positive impact on students’ lives is not just a job—it’s a passion. On this episode of Student Housing Matters, Maria sits down to share her insights on the student housing industry. As someone who believes that ‘it’s more of a learning experience for…

Introducing COCM’s New EVP of Operations – with Jeremy Biddy

“It’s been an interesting, interesting time since early spring of 2020. And I think what we have learned are some lessons about how we can better provide service for both our students and our employees… Those folks on the front line really are the key to our success. We know that, and we’re going to…

The Future of Immersive Marketing in Student Housing – with Rami Kalla

It’s one thing to see photos or even watch a two-dimensional video of a student housing complex you’re interested in. But what if you could experience what it’s like to walk around the apartment, sit by the pool and even play cornhole with other students on the property—from anywhere in the world? Or even well…

Dynamic Women in Leadership – with Erica Steele

Women and other minorities often struggle to make their voices heard, especially in the tech industry. Listen in as Erica Steele describes the challenges she faces as a Black woman in the C-suite of a proptech startup and offers her take on the next big disruption in the way we market student housing.

Storytelling With Case Studies – with F.J. Talley

Storytelling is a powerful teaching tool and an effective way to demonstrate the value of an organization and help consumers make informed decisions. So, what does that mean for us in the student housing industry? Listen in as F.J. Talley explains how to use storytelling and case studies as a marketing strategy for higher ed.

Digital Marketing, The Metaverse, and The Future of Virtual Reality In Student Housing – with Matt Pavlick

How does a student housing community develop a successful digital marketing strategy? One that showcases its differentiators and truly stands out from the rest? Listen in as Matt Pavlick describes the rapid changes in digital marketing, discussing what owner-operators must do to stay competitive and maintain authentic, human connection in the quickly evolving online world.

Emotional Intelligence in Student Housing – with Natalya Cook

It’s important for students to feel valued in the place where they live. And emotional intelligence is key in giving Gen Zers that sense of belonging and connection. Listen in as Natalya Cook explains what student housing communities can do to make EQ a priority and create a culture of transparency, vulnerability and trust!

Why the Excel Award Is a Win for Your Team– with Michelle Smith

The head coach may get all the kudos, but the folks who work behind the scenes truly deserve recognition too. Today on Student Housing Matters, Michelle Smith shares her history as part of the COCM founding team and explains why earning the Excel Award was a WIN for her entire staff at Florida Atlantic University.